Dear sweet beautiful non-blogging friends, I have to apologize in advance if this post bores you to tears.
Ever since I started taking a day every now and then to write a post about blogging, my inbox fills up with all kinds of messages and I love it!
I’m a DIY addict but lemme tell ya… this photographing/writing/networking thing comes in at a close second. And I’m always a bit baffled when people start asking little me for advice on a topic that I’m truthfully still figuring out myself. But since I’ve seen my blog’s traffic quadruple in a year, I must be doing something right.
One question that pops up quite often is “How can I get my blog noticed?”
It’s overwhelming how many are out there, right?! I’m discovering new blogs every single day, and I’ve even gotten down on myself sometimes thinking I’m a minnow in this wide, vast sea of the blogosphere.
But the longer I do this blogging gig, the more comfortable I am in my own skin. And it wasn’t until I started being myself and finding my voice that I actually “got it”.
Along the way of finding your style, voice, and who you are as a blogger though, these 10 tips for getting your blog noticed will double, triple, or even quadruple your pageviews and followers. Even though increasing numbers is never my ultimate goal, these methods do work.
1. Consistently join link parties.
I started joining link parties back in June 2014, and in that one month, I doubled my pageviews. Granted, back then, my pageviews were much smaller than they are now, but it was a great way to get to know other bloggers, get my posts pinned, and get a feature or two to build an audience.
It’s great for little shy gals like me. 😉 You can see my link party list here. (I co-host a link party every Thursday at 6 am EST too, and we’d LOVE to have you.)
I join at least 3 link parties per day. Then, I try to visit 2-3 other links, pay attention to what those other bloggers are doing, and comment on their posts by contributing to the conversation (not just a simple “I love that!”).
I’ve “met” so many great blogging friends that way, which then led to collaborations together. And because I consistently linked up to Remodelaholic, they asked me to become a regular contributor on their blog. I feel like that was sort of a lucky break, but if I hadn’t linked up, they may not have noticed me.
2. Share other bloggers’ work on your social media outlets.
I’m a big Facebook junkie, and I try to share other bloggers’ projects that I think my readers would like that fits in with my own style. I make sure I tag the other bloggers’ pages too so that it builds a relationship with them. They might return the favor by sharing a project of mine. And then, a relationship has been established.
That’s not to say I’m sharing other bloggers’ projects just because I want them to return the favor. I share it because I genuinely like it and think my readers will benefit. Supporting each other in this big blogging community is what it’s all about.
3. Share your work on share sites.
Hometalk is a great place to start. And Knock-Off Decor is good for any projects you make that are designer knock-offs. As your photography improves with more experience (or yours could already be great…it’s just mine wasn’t in the beginning), you can share projects on DwellingGawker and CraftGawker. There are others out there, but those are the main ones I share to.
Because I shared on those sites, magazines like House Beautiful and Good Housekeeping saw my work and featured some of my projects on their sites. The more you share, the more you’re featured, and the more your blog will grow.
4. Get Pinterest savvy.
If you already have a Pinterest board, make sure it’s set up with your blog’s website on it and a description so people know who you are. Join group boards if you can. Eventually, you can also use a pin scheduling service. I use Tailwind and have seen a nice increase in traffic from Pinterest because of it. There are analytics built in and all sorts of tools to optimize your Pinterest boards. (I’m not getting a kickback for saying that; I just really really like them.)
5. Find blogger groups on Facebook and/or start tribes.
There are literally hundreds if not thousands out there. Just search “blogger group” on Facebook, and you’ll find some great ones to join, and some will be specific to your niche. The ones with the most members usually have the most activity and more people to connect with, bounce ideas off of, share posts with, get sponsorship opportunities, etc.
As you get to know a few bloggers, start a tribe together. A tribe can be a Facebook group on a smaller scale with 5-20ish people to plan bloghops, host link parties, start a hashtag series on Instagram, ask questions you might be too afraid to ask in the bigger groups, share each others’ work, or just have a vent session when you’re having a bad day. (Just remember whatever you write on social media, even in private groups, can still become public knowledge.)
6. Improve your photography.
I know that goes without saying, but it’s absolutely true. Readers and fellow bloggers alike will be more likely to share your post if it has beautiful photography. You could have a knock-out project that is the best thing since sliced bread, but if the pictures you take are dark, grainy, and blurry, it won’t get nearly as many shares.
It’s hard! I definitely know. It takes so much practice, but it pays off to improve your skills. My post about 8 Tips to Revolutionize Your DIY Blog Photography is a great place to start. Personally, I’m more inclined to choose features for our link parties that are beautifully photographed. Photos that are bright and clear perform better across all social media- Pinterest, Facebook, Instagram, all of it.
7. Have fun in your writing.
Be you! Seriously that sounds way easier than it is at first, but challenge yourself to write a funny little story at the beginning of a post instead of the typical, “Hi guys! Hope you had a great weekend!” There’s nothing wrong with that opening, but what’s the fun in blending in with the bajillion other blog posts that start like that? Have some personality.
You have a story to tell. And I bet ya your readers can relate and have stories of their own that they’ll tell you in return. It’s how we’re connected, and I’ve gotten to know so many readers based on shared personal experiences. It’s what turns readers into friends and keeps them coming back. Isn’t that the point anyway? To connect with people and make someone’s day brighter?
8. Make your blog’s design easy to navigate and give your blog a signature look.
I worked with a designer when I hit the 1 year mark of blogging because I’m so technologically challenged. (Ironic for a blogger, huh?) I attempted to design my blog from scratch in the beginning, and it was okay, but looking back, my blog was hard to navigate and looked cluttered. It’s an instant turn-off for readers if they feel lost and overwhelmed. There are so many great pre-made designs out there to make your blog more inviting. (There are all kinds of sources in my Ultimate Beginner’s Guide to Starting a Blog post.)
If you can, design a logo for your blog and stick to it. You can even design one on Picmonkey. Or you can work with a professional for a low price since a single logo would cost much less than a full site design. Try to incorporate a style that people will be able to instantly tell is your blog. Bre from Brepurposed is SO good at this using her signature wood backdrop for her furniture makeovers.
9. Show your face!
I avoid the camera at all costs most days, but sometimes I have to get over it and understand that I need to show my face every now and then. Have an inviting “about” photo in your blog’s sidebar. Incorporate a fun “about me” section with lots of pictures so people can get to know you. Being personable is the first step in establishing dedicated readers. If people can’t get to know you, they’re not likely to follow you.
10. Write good quality, unique content regularly.
Find a rhythm that works for you in a posting schedule. You can post once every other week or 5 times a week, but keep it consistent. Readers who can depend on a schedule will keep coming back.
It’s hard to do, but make your content unique. I don’t really write round-ups because I’ve found out a lot of my readers aren’t a fan of those as much. I don’t copy an entire tutorial step-by-step from another blogger and repost it because 1. that’s really not fair to the other blogger who came up with the original idea and 2. being different is more fun! Challenge yourself, take risks, and it will pay off in spades.
Bonus: Don’t try too hard.
I completely contradicted myself with this one, didn’t I? But really. It’s not a popularity contest. Go easy on yourself. Don’t stress out if not very many people are noticing all of the hard work you’re putting into your blog right now. Give it time and stay dedicated. Don’t compare yourself to other bloggers because that is truly the thief of joy.
By the way, if you’re still reading this you need an extra 10 minutes at recess because I completely let my former teacher self get carried away on this post. Oops! I hope you got something out of it.
This blogging gig is an overwhelming journey for sure, but it is absolutely a journey worth taking. Remain true to yourself and find joy in the creating, not the analytics numbers. If you ever need a bloggy pep talk, I’ve got your back.